2017: 3 Days. 4 Stages. All Amazing.

At every stage, in every function, we HAD you covered.
STAY TUNED for the 2018 agenda.
2018 Agenda Coming Soon.
Here's a look at what happened in 2017.

STRATEGY

12:00 pm

Lunch brought to you by Oracle + NetSuite

1:00 pm

Opening Remarks

Jason Lemkin
Founder / SaaStr
1:10 pm

When a Product Everyone Loves is Worth $450 Million

Michael Pryor
CEO / Trello
Jason Lemkin
Founder / SaaStr
1:40 pm

The Second Ten Years (at One of the Web's Most Iconic Companies)

Chris O'Neill
CEO / Evernote
Jason Lemkin
Founder / SaaStr
2:20 pm

The Secrets of Net Negative Churn: Customer Advocacy

Nick Mehta
CEO / Gainsight
Catherine Blackmore
GVP Customer Success / Oracle Marketing Cloud
Maria Pergolino
Senior VP Marketing / Apttus
Emilia D'Anzica
VP Customer Engagement / WalkMe
3:10 pm

Nutanix: Going from 0 to $4b

Arif Janmohamed
Partner, Lightspeed Venture Partners
Sudheesh Nair
President, Nutanix
3:40 pm

Coffee Break brought to you by Intacct

4:00 pm

The CEO's Role in Marketing: How to Hustle, Build Momentum, Sell Your Company - and Yourself

Stacey Epstein
CEO / Zinc
Greg Schott
CEO / MuleSoft
David Kellogg
CEO / Host Analytics
Kathryn Minshew
Founder & CEO / The Muse
4:45 pm

Build, Break, Stretch, Repeat: Lessons from Scaling Google & Stripe

Claire Hughes Johnson
COO / Stripe
Jason Lemkin
Founder / SaaStr
4:30 - 6:30 pm

Happy Hour brought to you by Oracle + NetSuite

TACTICAL

11:30 am

How to Build a Sales Team 1-100

David Baga
Chief Business Officer / Lyft
Will Kohler
Partner / Lightspeed Venture Partners
12:00 pm

Lunch brought to you by Oracle + NetSuite

2:20 pm

How I Built Our First Functional Customer Success Organization

Santiago Subotovsky
General Partner / Emergence Capital
Annie Tsai
CCO / Double Dutch
Katie Rogers
VP Client Success / Salesloft
Antoine Valentone
VP Customer Success / Showpad
3:10 pm

How To: NPS 75 with 40K Customers

Joshua Reeves
Co-Founder & CEO / Gusto
Lexi Reese
CXO / Gusto
3:40 pm

Coffee Break brought to you by Intacct

4:00 pm

Making Sure Your CAC Doesn't Kill You: Driving Low Cost Customer Acquisition

Joanne Chen
Partner / Foundation Capital
Jeff Samuels
VP Security Marketing / Cisco
Sunil Rajaraman
SVP Marketing / Replicon
Guillaume Cabane
VP Growth / Segment

HYPERTACTICAL

11:30 am

How to Market to Customers Small, Medium, Large and Extra-Large: All at the Same Time from the Same Budget

Lauren Vaccarello
VP Marketing / Box
12:00 pm

Lunch brought to you by Oracle + NetSuite

2:20 pm

How to Build Your First Management Team

Nikos Moraitakis
CEO / Workable
Dan Adika
CEO / WalkMe
Mallun Yen
Chief Business & Product Officer / RPX Corp
Craig Walker
Founder & CEO / Dialpad
3:10 pm

Sales Mistakes that Can Kill Your SaaS Business and How to Avoid Them

Mark Roberge
CRO / HubSpot
Michele Law
Former CRO Castlight Health / Former COO OpenDNS
3:40 pm

Coffee Break brought to you by Intacct

4:00 pm

Benchmarking for CEO's: How to Really Know How Well You're Doing

David Spitz
Managing Director / Pacific Crest Securities

DEEP DIVE

2:20 pm

Good Intentions, Bad Advice: How to Keep Your Board Aligned with Your Vision

David Barrett
Founder & CEO / Expensify
3:10 pm

Customer Success AMA: Your Burning Questions Answered

Nick Mehta
CEO / Gainsight
3:40 pm

Coffee Break brought to you by Intacct

4:00 pm

Sales AMA: Your Burning Questions Answered

Mark Roberge
Senior Lecturer / Harvard Business School

Strategy

9:10 am

Twilio: The Inside Story

Jeff Lawson
CEO / TWILIO
Jason Lemkin
Founder / SaaStr
9:50 am

Veeva: The Biggest Vertical SaaS Success Story of All Time

Peter Gassner
Founder & CEO / Veeva Systems
Jason Lemkin
Founder / SaaStr
10:30 am

Break

10:45 am

How Selling Sunny Delight and Software are Similar - 5 Truths of B2B2C

Jennifer Tejada
CEO / PagerDuty
11:15 am

What Changes at $20 Million ARR?

Jason Green
Founder & General Partner / Emergence Capital
Godard Abel
SVP & GM / Salesforce Quote to Cash
Scott Berg
COO / ServiceMax
Katy Keim
CMO & GM / Lithium Technologies
12:00 pm

Lunch brought to you by Oracle + NetSuite

1:00 pm

Top 5 Things That Change at $50m ARR

Tien Tzuo
Founder & CEO / Zuora
Aaron Skonnard
CEO / Pluralsight
Scott Dorsey
Managing Partner / High Alpha
Nitsa Zuppas
Chief Marketing Officer / Veeva Systems
2:00 pm

Navigating Your Career in the SaaS World: A Primer

Bill Binch
Managing Director, Australia/New Zealand / Marketo
Lesley Young
Global SVP Sales / Box
Marc Huffman
SVP, NetSuite Global Business Unit / Oracle
Jeff Serlin
VP Sales Operations & Strategy / Campaign Monitor
2:50 pm

Three Non-Obvious Lessons Learned Selling to SMBs

Keri Gohman
President / Americas at Xero
Alex Fala
CEO / Vend
Matt Rissell
CEO / TSheets.com
Amit Mathradas
GM & Head,Small Business NA / PayPal
3:30 pm

Coffee Break brought to you by Intacct

4:00 pm

Get to $100m ARR While Burning Almost Nothing: 6 Learnings in 6 Years

Mallun Yen
Chief Business & Product Officer / RPX Corp
Eric Yuan
CEO / Zoom Video Communications
4:30 pm

Fast Growth, Mindful Business

Dustin Moskovitz
Co-Founder & CEO / Asana
Alex Konrad
Staff Writer / Forbes
5:00 pm

The Salesforce MBA: What We Learned

Leyla Seka
EVP AppExchange / Salesforce
George Hu
Former COO / Salesforce
Cathy Polinsky
CTO / Stitch Fix
Tod Nielsen
President & CEO / FinancialForce
4:30 - 6:30 pm

Happy Hour brought to you by Oracle + NetSuite

7:00 - 11:00 pm

SaaStr Annual 2017 After Party brought to you by Oracle + NetSuite & Orrick

Featuring DJ Premiere
The Regency

TACTICAL

11:00 am

AI: The New Platform for SaaS

Tomasz Tunguz
Venture Capitalist / Redpoint
Ludo Ulrich
Head, Startup Relations / Salesforce for Startups
11:25 am

After Marketo: 10 Things I'm Doing Even Better The Second Time

Doug Pepper
Managing Director / Shasta Ventures
Jon Miller
Co-Founder & CEO / Engagio
12:00 pm

Lunch brought to you by Oracle + NetSuite

1:00 pm

12 Key Levers of SaaS Success

David Skok
General Partner / Matrix Partners
1:40 pm

The Customer is Still Always Right: Critical B2C Lessons for SaaS

Monica Adractas
Director / Workplace by Facebook
2:20 pm

How to Actually Get More Leads: From The Veterans

Menaka Shroff
Head of Marketing / Betterworks
Jen Grant
CMO / Looker
JD Peterson
Former CMO / Trello
Joe Chernov
VP Marketing / InsightSquared
3:00 pm

The Unconventional Road to 20,000 Customers

Eoghan McCabe
CEO / Intercom
Ilya Fushman
General Partner / Index Ventures
3:30 pm

Coffee Break brought to you by Intacct

Hypertactical

11:00 am

Infrastructure for Non-Devs: What CEOs Really Need to Know in 2017

Adam Gross
CEO / Heroku
Russell Smith
Co-Founder & CTO / Rainforest QA
11:25 am

What a Great VPP Really Does -- And Why You Need One - NOW!

Satya Patel
Partner / Homebrew
Jon Stross
Co-Founder / Greenhouse.io
Ciara Peter
VP Product / Betterworks
Zack Smocha
VPP / Rainforest QA
12:00 pm

Lunch brought to you by Oracle + NetSuite

1:00 pm

How To Gain 30 Thousand Leads Every Month. Like Clockwork.

Lars Lofgren
Director of Growth / I Will Teach You To Be Rich
1:40 pm

FeldThoughts Live!: One-on-One with Brad Feld

Brad Feld
Managing Director / Foundry Group
Harry Stebbings
Host / TheTwentyMinuteVC & SaaStr Podcast
2:20 pm

What Changes at Employee 200

Matt Straz
Founder & CEO / Namely
Caroline Fairchild
New Economy Editor / LinkedIn
3:00 pm

How to Get Bought $1 Billion or More: The Future of SaaS M&A

Villi Iltchev
Partner / August Capital
Emilie Choi
Head of Corporate Development / LinkedIn
Marc Teillon
Principal / Vista Equity Partners
Monty Gray
SVP / SAP
3:30 pm

Coffee Break brought to you by Intacct

Deep Dive

11:00 am

SEM for SaaS - The Good, The Bad, and The Ugly

David Rodnitzky
CEO / 3Q Digital
Loretta Jones
VP Marketing / Delighted
11:25 am

Demystifying AppExchange: 5 Insider Tips for Success

Ian Dunckel
Senior Product Marketing Manager / Salesforce
Gadi Shamia
COO / TalkDesk
Amanda Kahlow
Founder & CEO / 6Sense
Ray Hein
Founder & CEO / Propel
12:00 pm

Lunch brought to you by Oracle + NetSuite

1:00 pm

Lessons Learned: How to Land, Expand, and Expand Again

Jason Weingarten
Co-Founder & CEO / Yello
Michael Megerian
EVP Sales & Account Management / Yello
1:40 pm

Managing Change in Hyper Growth Mode

Matt Garratt
VP / Salesforce Ventures
David Obrand
COO / Radius Intelligence
Bill Macaitis
Macaitis Advisory
Kendall Collins
CMO / AppDynamics
2:20 pm

10 Ways to Get 110% Out of Your Dev/Engineering Teams

Sean Kester
VP Product Strategy / SalesLoft
Rob Forman
Co-Founder / SalesLoft
David Cancel
CEO / Drift
3:00 pm

Secrets to Closing Your First 6 Figure Deal

Brooke Gardner
Director ISV & Channel Sales / Salesforce
Kathy Lord
SVP Sales & Customer Success / Intacct
John Stewart
Founder & CEO / MapAnything
Bob Marsh
Founder & CEO / LevelEleven
3:30 pm

Coffee Break brought to you by Intacct

4:00 pm

How 10 Million Freemium Users Built Our Enterprise Sales

Karl Sun
CEO / Lucid Chart
Dan Cook
VP Sales / Lucid Chart
4:30 pm

How the Relationship Changes Between CEO and VP Sales After Funding

Scott Schnaars
VP Sales / Dynamic Signal
Russell Fradin
CEO / Dynamic Signal

HYPERTACTICAL

No items found.

STRATEGY

9:30 am

DoubleUnicorns: How Things Are Different Now. And Things That Never Change.

Josh James
CEO / Domo
Jason Lemkin
Founder / SaaStr
10:00 am

Zendesk: From Day 0 to Today: The Lessons Learned

Mikkel Svane
CEO & Founder / Zendesk
Devdutt Yellurkar
General Partner / CRV
10:30 am

Break

10:45 am

Between Us: Scaling Lessons from New Relic & InsideSales

Elay Cohen
Co-Founder / SalesHood
Hilarie Koplow-McAdams
President / New Relic
Lindsey Armstrong
COO / InsideSales.com
11:20

Numbers that Actually Matter for Founders

Mamoon Hamid
Co-Founder & General Partner / Social Capital
11:40 am

Building a Product Both CIOs and Devs Love

April Underwood
VP Product / Slack
Stacey Bishop
Partner / Scale Venture Partners
12:00 pm

Lunch

1:30 pm

The Inside Story of AngelList, And How Funding Is -- And Isn't -- Being Disrupted

Naval Ravikant
CEO & Founder / AngelList
Connie Loizos
Founder & Managing Editor / StrictlyVC
2:00 pm

Top Lessons Learned after 200+ SaaS Investments

John Somorjai
EVP Corporate Development / Salesforce Ventures
Mark Suster
Partner / Upfront Ventures
2:30 pm

The State of the Cloud

Byron Deeter
Partner / Bessemer Venture Partners
Kristina Shen
Vice President / Bessemer Venture Partners
3:00 pm

Coffee Break brought to you by Intacct

3:35 pm

Venture-Backed CEO: Lessons Learned Inside and Outside of Silicon Valley

Promise Phelon
CEO / TapInfluence
4:10 pm

The Best of the Best: YC SaaS Founders

Sam Altman
President / Y Combinator
Joshua Reeves
Co-Founder & CEO / Gusto
Tracy Young
Co-Founder & CEO / PlanGrid
Spenser Skates
Co-Founder & CEO / Amplitude Analytics
4:55 pm

The AppDynamics Story: From Idea to $3.7B...The Journey Continues

Jyoti Bansal
Founder & Chairman / AppDynamics
Jason Lemkin
Founder / SaaStr
4:30 - 6:30 pm

Happy Hour brought to you by Oracle + NetSuite

Tactical

10:45 am

Building Sales Operations from $1M to $50M: Who to Hire, When and Why

Matt Cameron
Managing Partner / SalesOps Central
Volney Spalding
Sales Operations Expert / SalesOps Central
11:15 am

7 1/2 [Hard] Lessons Learned From My Second SaaS Unicorn

David A. Steinberg
CEO / Zeta Global
Harry Stebbings
Host / The TwentyMinuteVC & SaaStr Podcast
11:50 am

The Story of Krux

Marc Bodnick
Former Business & Community Leader / Quora
Tom Chavez
Founder & CEO / Krux (acq. by Salesforce)
12:00 pm

Lunch

1:30 pm

The Cavalry Finally Came: Lesson Learned Breaking Through the $5-$6m ARR Wall

Laura Bilazarian
CEO / Teamable
Fred Stevens-Smith
CEO / Rainforest QA
Louis Jonckheere
Co-Founder & Co-CEO / Showpad
2:10 pm

LP Confidential: Secrets from the Folks that Give VCs Money

Elizabeth "Beezer" Clarkson
Managing Director / Sapphire Ventures
Chris Douvos
Managing Director / Venture Investment Associates
Alex Bangash
Founder & Chairman / Trusted Insight
Harry Stebbings
Host / TheTwentyMinuteVC & SaaStr Podcast
2:40 pm

European Founders: A Fundraising Primer

Teddie Wardi
Partner / Atomico
Mathilde Collin
CEO / FrontApp
Jens Nylander
CEO / Automile.com
Nicolas Dessaigne
Co-Founder & CEO / Algolia
3:00 pm

Coffee Break brought to you by Intacct

Hypertactical

10:45 am

How the Best Outbound Sales Teams Are Managed

Aaron Ross
Author / Predictable Revenue
Ralph Barsi
Senior Director of Global Demand Center / ServiceNow
Lauren McGuire
Director Lead Generation / Box
Mark Roberge
CRO / HubSpot
11:15 am

Building Your 1st Outbound Team - How To Get It Right The First Time

Aaron Ross
Author / Predicatable Revenue
Ryan Donohue
Sales Development Manager / Venminder
Andrew Berger
Director Sales Development / Square
Alicia Anderson
Sales Strategy / Captivate
11:50 am

Top 10 VP of Sales Lessons Learned Scaling to $100m+ ARR

Aaron Ross
AUTHOR / PREDICTABLE REVENUE
Andrew Bothwell
VP Inside Sales / TalkDesk
Aaron Schilke
VP Enterprise Sales / Talkdesk
Josh Stein
Partner / DFJ
12:00 pm

Lunch

1:30 pm

How to Raise a Big A** Round

Nakul Mandan
Partner / Lightspeed Venture Partners
David Blonski
COO / Elementum
Rajeev Behera
Co-Founder & CEO / Reflektive
Oleg Rogynskyy
CEO / People.ai
2:10 pm

11 Funding Secrets Learned From 1,600 Startups

Elizabeth Yin
Partner / 500 Startups
2:40 pm

How to Manage Up and Have Happy a Board. Even When You Miss a Quarter.

Aaref Hilaly
Partner / Sequoia Capital
3:00 pm

Coffee Break brought to you by Intacct

Deep Dive

11:50 am

10 Top Learnings Getting to $10m ARR -- 100% Bootstrapped

Anand Sanwal
CEO / CB Insights
12:00 pm

Lunch

12:00 pm

Show Me Money / Who needs the Valley? How to Fund and Scale your SaaS Juggernaut Outside Silicon Valley

Anthony Lee
Managing Director / Altos VC
12:00 pm

Show Me Money / How to Manage and Keep Your Investors Up to Date and Adding Value

Jay Levy
Co-Founder & Partner / Zelkova
12:00 pm

Show Me Money / How VC's Try to Spot Unicorns at $1K in Revenues and What you can do to Look More Unicorn-y

Paige Craig
Managing Partner / Arena VC
12:00 pm

Show Me Money / AI-Enabled SaaS: 4 Ways to Make ML a Competitive Advantage

Sarah Guo
Investor / Greylock
12:20 pm

Show Me Money / IPO's and Big Exits a VC's Playbook to Scale SaaS to Build Long Lasting Companies

Tim Guleri
Managing Director / Sierra Ventures
12:20 pm

Show Me Money / How to Create a New Software Category: Lessons Learned from Siebel, Ariba and Gainsight

Ajay Agarwal
Managing Director / Bain Capital
12:20 pm

Show Me Money / 5 Things to Know for an Immigrant Entrepreneur

Joydeep Bhattacharyya
Partner / Canaan
12:20 pm

Building to Greatness, What I learned from HubSpot and Box

Stacey Bishop
Partner / Scale Venture Partners
12:20 pm

Show Me Money / Two Secrets of Entrepreneurs Who Build Big Companies

Rajeev Batra
Partner / Mayfield
12:40 pm

Show Me Money / De-Risking Your Startup

Leo Polovets
Partner / Susa Ventures
12:40 pm

Show Me Money / Scaling 1-10m ARR Outside of Silicon Valley

Patrick Meenan
Partner / Arthur Ventures
12:40 pm

Show Me Money / Co-Founder Conflict

Garry Tan
Manager Partner / Initialized
12:40 pm

Show Me Money / The Secrets of How Corporate VCs (and Salesforce Ventures) Really Work: An AMA with Matt Garratt

Matt Garratt
VP / Salesforce Ventures
12:40 pm

Show Me Money / Measuring Excellence: Operational Benchmarks for Founders

Aydin Senkut
Founder & Managing Director / Felicis Ventures
1:00 pm

Show Me Money / Grow 10x Faster & Cheaper with Product-Led Growth

Blake Bartlett
Partner / OpenView
1:00 pm

Show Me Money / SaaS the Third Generation - From Accessible to Lovable to Intelligent

Jos White
Partner / Notion Capital
1:00 pm

Show Me Money / Series C Secrets - What it Really Takes to Raise a Late Stage VC Round

Jules Maltz
General Partner / IVP
1:00 pm

Show Me Money / Selling your Startup - Tips from a VC who Sold his Company to Salesforce

Kyle Lui
Principal / DCM Ventures
1:00 pm

Show Me Money / Don’t Be Afraid to Pivot

Maha Ibrahim
General Partner / Canaan Partners
The SaaStr conference has been amazing at pulling the SaaS community together in a powerful way. I'm proud to be part of the conference this year."
Scott Dorsey
CO-FOUNDER & EX-CEO / EXACTTARGET