About this session

Jason Lemkin spends over $500K a year on AI tools. He also built an AI agent in 25 seconds for $0.20 that outperforms most of them. This isn't a theoretical talk about the future of AI. It's a live, on-stage walkthrough of how any founder, with zero engineering background, can deploy a working AI agent using tools like Replit and Claude. Jason will show exactly how SaaStr built 10K, its internal AI VP of Marketing that pulls live data from Salesforce, registration systems, and campaign performance, and how he added a fully functional chatbot to it in under a minute. You'll see the build happen in real time, and you'll leave knowing how to do it yourself. You'll learn: •The 90/10 rule: when to buy AI tools vs. when building your own is 10x better and 100x cheaper •How to identify which workflows in your company are worth automating with a custom agent vs. buying off the shelf •A live deployment: watch an AI agent get built from scratch on stage, no code, no engineering team, no slides •Why "prompt engineering" is dead and plain English is all you need to ship production-quality AI features